The Kills: a digital-first project from Picador

In February 2013, Pan Macmillan’s Picador imprint published Sutler, Book I of The Kills, a digital-first project by Richard House.

The Kills consists of four interconnected books that are set across the globe, from Iraq to Naples and Reims to New York. After Sutler come The Massive, The Kill and The Hit. The overarching story begins with a man on the run and ends with a burned body. Book III, The Kill, is a standalone novel that is read by the characters in the other three books.

As well as being ebook first titles, these are also multimedia ebooks. Richard House created his own videos and audio content, all of which take you beyond the boundaries of the book and into the characters’ lives outside its pages. Working with a project team at Picador, all this content is placed within the ebooks.

A screenshot of Sutler as it appears on an iPhone. This page has a video embedded in it. 

A screenshot of Sutler as it appears on an iPhone. This page has a video embedded in it. 

There are two editions of each ebook – an enhanced and a standard version. The enhanced version contains all the multimedia content within it.

The standard version contains links to the content on the project website, www.thekills.co.uk, which was built entirely in-house and on the Pan Macmillan web platform.

 

The homepage of www.thekills.co.uk, hosted on Pan Macmillan's web platform.

The homepage of www.thekills.co.uk, hosted on Pan Macmillan's web platform.

As a way of spreading the buzz about the project, we’re offering people the opportunity to pay for the first book, Sutler, with a tweet. On clicking the Pay with a Tweet button, you just log in to Twitter and a pre-written tweet appears. You’re free to edit this; once you’ve tweeted the file downloads to your PC or device. It’s DRM-free which means you can transfer it between devices.

The Pay with a Tweet page on www.thekills.co.uk

The Pay with a Tweet page on www.thekills.co.uk

Here’s the blurb for Sutler:                                         

Listen. There’s a problem and it can’t be solved. You need to disappear.

This is Stephen Lawrence Sutler’s last morning at Camp Liberty, Iraq. In two hours a massive explosion will conceal the theft of $53,000,000. Sutler, shaken by the blast and forced to go the run, is unaware that any money is missing or that he has been set up. His problems are just beginning.

Head over to www.thekills.co.uk to find out more.